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7738 / Tennessee State Parks Marketing
Department of Environment and Conservation

Position Information

Unpaid Internship
This internship position is located at the William R. Snodgrass Tennessee Tower at 312 Rosa Parks Avenue, Nashville, TN. The selected candidate will work with the Tennessee State Parks Marketing Department in supporting various digital marketing efforts. Commitment of hours for the internship will vary with requirements of the college or university internship guidelines but will not exceed 30 hours per week. There will be flexibility in scheduling time to accommodate the needs of the student. This internship is an unpaid internship.

Potential Projects and Areas of Focus Include:
• Conducting search engine and social site content audits and updates.
• Claiming and updating pages on referral sites to drive traffic to
• Curating and scheduling social content in coordination with the Communications and Content Marketing Manager.
• Assisting with the creation of written and video content.
• Updating content and visuals in marketing and reservation email templates.
• Assisting Communications and Content Marketing Manager with the development of standard operating procedures for park-level social media accounts.

Knowledge, Skills and Abilities:
The successful candidate will have a demonstrated ability to perform in the following areas in a fast paced program environment:
• Developing graphics for digital mediums.
• Providing photo, video and social support at events.
• Managing and tagging digital assets.
• Using a Content Management System to update website content.
• Enjoy engaging with and posting on social media.
• Proficient user of computers and mobile devices.
• Experience with Adobe Creative Cloud or CS6.
• Strong written communication skills.
• Competent user of social media and search engines.

Education / Experience:
The student must be currently enrolled in a college or university focusing on a degree in related fields such as business administration, marketing, management, public relations, and communications. Ideal applicants would have an interest in digital communications or integrated marketing. Candidates must receive college credit for their internship and be an undergraduate at an accredited college or university.

All interns will have a primary supervisor who will be responsible for assigning work, providing feedback on performance, and sharing information on opportunities for additional engagement with the department. Additional staff may supervise interns on specific projects in collaboration with the primary supervisor.

Posting Information

Eligible to work WITHOUT employer visa sponsorship (i.e. U.S. Citizen/Perm. Resident)

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